Best Businesses in India


Business is the word which creates echoes of money in the mind of people. But it's not like that. We know there is a very low success rate of business in India. As we know that In India 1 out of 100 businesses runs for long otherwise mostly shut down their business because of no profit seen by the businessmen. There are much reason behind the failure to keep going business with some profit and make a very big giant in the country or world. But we are not going to discuss it.
So here we are talking about the best businesses in India that one can do and make some money in very limited time by supplying their good effort to their business. There are plenty of ideas through which you can easily get profit from your business.

Best Profitable Businesses in India


1.  Mobile Repairing Shop/Services:




Mobile Services



                                                     
  According to Cisco’s 13th annual Visual Networking Index (VNI), By the end of 2022, there will be 829 million mobile users in India. This index shows and indicates the best opportunity to start the business in this domain. It would be very profitable business in India



2. CCTV Cameras and Surveillance:



CCTV Services






  Progressively, individuals are turning out to be security cognizant. They need to secure their families and themselves against robbery, assault, and other wrongdoing.
Thus, an ever-increasing number of individuals are introducing CCTV and reconnaissance cameras at their homes and workplaces. This is low speculation and significant yields independent company thought



3.  Electronics Repairing/Services:



Electronic Services




This is the perfect profitable business in India for those who love to play with electronic gadgets. At present, nearly everybody in India possesses an electronic gadget which shows the possibility of the required work of repairing of electronic gadgets.
These types of businesses depend on your services response, accuracy bla, bla. 



4. T-shirt Printing:


T-shirt Printing


T-Shirts are contemporary closet staples for men, ladies, and youngsters today. Building an online T-shirt business can be productive with moderately low startup costs. In case you're hoping to turn into a business visionary, this might be a successful method to include an extra salary stream in the following 30-60 days.



5. Coaching Centers:




Coaching Centers




This field is very popular not just because of money but also for learning while earning. If someone has a decent way to teach others in a simple way then it will be shown a profitable business. 



6. Tiffin Services:


Tiffin Services




Tiffin Services is one of the fastest-growing businesses in India. This business gives the highest profit, especially in urban areas. There is a lot of demand for tiffin in places like office workers, people studying outside, and government or private offices, so this business mostly gives profit.



7. Tour And Travel Agents:


Tour And Travel In India



This could be a very good business in India. The field of tour and travel is very demanding by the people because of the availability of Tourist places in India. So the agents can provide the routes information, bus services, hotel services, and all traveling arrangements, for that agents can charge high simultaneously they should have licenses to do this type of business. 



8. Bakery:




Bakery





Bakery products are in great demand today, from cookies and snacks to cakes and other bakery products, you can start your own bakery business with minimal investment and start making great profits.

Among the best business ideas in India, the bakery has immense potential for growth and expansion. To get the bakery to a good start, you can organize a grand opening of your bakery, with the help of which you can attract customers to your bakery. 



9. Fast Food Restaurant:




Fast Food Business in India




The fast-food business is of the hottest business because of the love and delicious taste of food. 
Opening an eatery business in India is energizing and quickest developing endeavors. Café in India is considered as one of the most gainful business. Opportunity is huge and you can choose from different accessible specialties. Nourishment and refreshment enterprises are one of the quickest developing in India.


10. Online Earning:


There are lot of businesses run online in India. People from digital marketing, blogging, affiliate marketing earn tons of money by using their skills. I already write a blog on How to earn money online.



Conclusions

Doing Business in India is not just an easy game as revolving a magical wizard and earn money but one should give their best to get profit from that. There are many problems come in the journey but you should go ahead with your goal. 






Reliance Jio Launches Covid-19 tools that let you check symptoms for Corona Virus



Corona-info and tool



Reliance Jio Launches the Covid-19 tool to let the people check infection existence on the basis of their symptoms. Coronavirus tool developed by Reliance Jio to check whether the user infected or not.
Before moving ahead about this tool you should know what coronavirus is and Covid-19.....
Coronavirus disease (COVID-19) is an infectious disease caused by a new virus.
The disease causes respiratory illness (like the flu) with symptoms such as a cough, fever, and in more severe cases, difficulty breathing. You can protect yourself by washing your hands frequently, avoiding touching your face, and avoiding close contact (1 meter or 3 feet) with people who are unwell. As we have seen in the rise of corona infected patients over the globe. This virus creates a lot of terror in all countries of the world. Unfortunately till now, there is no official vaccine for this enemy to conquer. It spreads in very little time. Almost every country has already announced lockdown for some days to stop the speed of spreading coronavirus.

In India, Yesterday the Prime Minister Narendra Modi announced lockdown in the whole country for 21 days till 14 April 2020. Till now, India has 636 infected cases of Corona and 10 officially deaths declared due to this virus.
In this very hard time, there is a piece of good news for all the residents of India from the side of Reliance Jio. Reliance Jio launches a tool that lets people check their symptoms for the coronavirus.
The Mukesh Ambani-possessed Reliance Jio has approached to serve its people in an increasingly powerful way. Jio has collaborated together with Microsoft for a tool that checks manifestations of a people to make sense of if the individual ought to be tried for Covid-19. The instrument, called Coronavirus - info and tools, is accessible as a piece of the MyJio application on both Android and iOS mobiles.

This tool takes some inputs from the user about health, traveling information and creates a report on the basis of information that determines if the user should go for the nearby hospital for a test or not. This tool made by using different algorithms and under the guidelines of the World Health Organization(WHO) and the Indian Government.

The device targets helping the administration's measures to contain and moderate the effect of coronavirus in a few different ways. The MyJio Coronavirus Self-indicative Tool will give a basic and open national stage for residents to announce their wellbeing parameters, and be guided to deductively prescribed following stages depending on their hazard status. There are three such hazard factors — Low Risk, Moderate Risk, High Risk.

For Low-hazard residents, the MyJio Coronavirus Self-analytic Tool will settle any potential misunderstandings, just as strengthen social separation messages.
The tool will tell medium hazard residents about their visualization and will likewise control them with key data like what to keep an eye out for and where to look for help on the off chance that they need clinical help.

For high-hazard residents, the MyJio Coronavirus Self-analytic Tool can channelize them to fitting clinical intercessions with the goal that they are disconnected and treated immediately.


How to Check


Jio tweeted about this tool on Twitter and provided the link to check your status of infection of Corona Virus. Here is the Link  Corona -info and tool . This tool asks some basic questions related to your health and your surrounding. And on the basis of those questions, tools give results in Low risk, Moderate risk, High risk...

For now, there is no vaccine of this infection and the best way to prevent yourself and others to stay home. Information about Hanta Virus
I requested all the readers and people of the whole world to Stay home for yourself and others too.
#CoronaHaregaIndiaJeetega

Google Translate's roll out real time transcription feature for android

Google

Google Translate is finally launched its real-time transcription feature for android that is an update for artificial intelligence supported application. Google showed the demo of this feature at the End of January 2020 at San Francisco.

Google Translate allowed users to make an interpretation of speech to the text already, now the new element is better for longer sound information sources. Google Translate real-time transcription feature for android support around eight languages, for now, i.e. English, French, German, Hindi, Portuguese, Russian, Spanish, and Thai. This feature will fully work from tomorrow in only the android user but after some time it will roll out for iOS too.
In January, Google reviewed the interpretation highlights in an event at San Francisco and said it'll turn out soon. Around then, it was restricted to prerecorded messages. In any case, the recently turning out component can translate one language to another progressively.

This will work live for talks, addresses, and other spoken-word occasions and from pre-recorded sound, as well. That implies you could hypothetically hold your telephone up to PC speakers and play an account in one language and have it converted into content in another without you contributing the words physically.

Initially, this feature will need an internet connection, so Google's software has to contacted to its  Tensor Processing Units (TPUs), a custom type of AI-focused processing chip for use in cloud servers, to perform the transcription live.

This app show user an option for transcribing after updating the application of  Google Translate
Google also informed that users can be able to stop or restart the transcription by tapping the option of the mic which present there and can change the text size and also manipulate the different theme options in the Google Translate settings menu.

To start the transcribe, users, need to press the button of transcribe button after updating the app.
Google also informed that it will not work for multiple person at a time. It works properly when a person transcribe in a quiet place.


Digital Marketing Flow

Hello world, Today we are gonna talk about the most important thing before starting your digital campaign that is nothing but the flow of digital marketing. There are so many digital marketing experts that exist in the world everyone has different strategies to implement digital marketing for their business and here we discuss the digital marketing strategy template 2020. 



Flow Of Digital Marketing







Digital Marketing Flow is the way of marketing through which one can easily understand how e-marketing should be done. It contains no. of steps which we are going to discuss below. One should follow the rules or steps to create the flow of digital marketing.




1. Plan/Decide Your Audience to Target:



                                                                       Initially, it is very difficult to know your audience exactly, For this one can make a customer profile so the interested customer may move towards your profile. Your Target audience according to your business products so basically it depends on the products. One can do some market research and understand the market then release the product so you have a good idea about the Target audience and this becomes your first step towards digital marketing flow.
                                 

2. Making and Creating the Content for Audience:  

                       

   Now you have the idea about your targeted audience so it is the best time to engage them with your content on your websites so that you have more chances to get more leads. Making engaging substance to draw in a crowd of people is significant in light of the fact that once the crowd is locked in they can be effectively changed over. 


3. Attracting New Visitor:




Now you have the content on the website so the audience or traffic visits, they can easily become your customers. The content placing is really mattered a lot in this situation so the most promising thing which create a very good impression on the customer should be present on the landing page. The traffic of visitors to your site on the landing page can convert to your leads which proofs the importance of content-placing. This is how the flow of digital marketing works.


4. Landing Page:



As we talk earlier the most important page of websites is the Landing Page because it is the first page of the site which is seen by the audience. If the content placing or designing of the landing page is impressing the there are more chances of a visitor to convert in your target audience or leads.


5. Lead Generation:



 Lead generation is separated into sets of advertising exercises that compare with phases of the purchaser's venture, beginning with creating traffic, at that point changing over guests into leads, and in the end, changing over those leads into clients. Organic Search is ostensibly one of the most significant long valued lead age methodologies. However, with more than 200 elements impacting how Google will rank your site inside SERPs (web crawler results pages), it's hard to tell where to begin. I accept a substantial hitter for lead age is investing energy upgrading neighborhood SEO. E-mail Marketing can be an exceptionally useful asset when attempting to arrive at possibilities or upsell existing clients. It's imperative to adjust your email advertising procedure by fitting your informing to target explicit portions of your client database. At the present time, showcasing mechanization is a well-known technique to help advertisers naturally send exceptionally focused on messages to leads. Adjusted with your CRM, leads can be set into a work process so once they round out a site structure they are sustained with content that coordinates their particular advantages. This could incorporate line up messages with extraordinary substance and a CTA (source of inspiration) to buy into your blog. Lead Generation is also a very important part of digital marketing flow. One should follow the 2020 digital marketing strategy Template.
These 5 steps are very helpful in the flow of digital marketing. I think it clears to newbie people to start the e-marketing their product from a basic level to high. And if one will follow the above steps then they help their pages grow. 


It is one of the best cost-effective to perform digital marketing of any product through the uses of online marketing flow.


Conversion from simple visitors to leads is one of the most significant pieces of an advanced advertiser in such a case that you can't change over the crowd what's the utilization of setting aside 
such a great amount of effort to make a site and adapt it. 


On the Digital Platform, you can without much of a stretch break down the information of the specific page and check if your page is having a superior rate of return from various ways and, for example, Google analytics, and so on.


The intensity of advanced advertising is to pull in focused rush hour gridlock. These kinds of crowds for your substance are in all likelihood effectively-prepared to find out about your image, items or benefits and might be intrigued enough to buy what you are advertising. 


Conclusions:


At last, I just want to say that the Digital Marketing Flow shows you how to start your journey for digital marketing of your product to get success. The flow of Digital Marketing is very important for any online marketing of products.


Digital Marketing Action Plan

As we know in 2020, how important for a business to go online with digitally marketized for their benefits. Nowadays Digital Marketing is the first step to do for any kind of business to make echo of them throughout the world.
Just knowing digital marketing is not enough, Because it takes time to perform with the strategies for your business. Here you need to take a look at the action plan for digital marketing.

Why there is a need for a Digital Marketing Action Plan?




Actually, Many businesses simply started doing digital marketing at their level without knowing exactly what they get from the stuff. How they will get what they actually want. 

Before you start, it is essential to get clear on precisely what you need to accomplish from your computerized advertising endeavors and afterward set out a reasonable arrangement for accomplishing your objectives. By assembling a straightforward methodology, you will have the option to make a centered move and along these lines be considerably more liable to be fruitful.
Below we are going to write some plans to perform or execute.


1. Do the Research According to your needs:




The primary stage is to assemble as a lot of data about your clients as you can. Who is your intended interest group? What do they do and what persuades them? In particular, where do they hang out on the web?

2. Make a Digital Marketing campaign Goal:


According to your need for business, set a goal for this campaign so that you will get your results easily in a very effective way. Like you set 100 leads for a month.

3. Set your Digital Marketing Channels:


Now its totally depend on your target audience through which channel you want to promote your business. Every channel has a range of different audiences.


  • Social Media Marketing:                                                                                                                                                         It is a very effective way to achieve your goal Because mostly from a child to an adult everyone uses social media. Different Platform has its marketing tools so you can easily target your audience. Facebook, Instagram, Twitter.                                               "For this, you need to make a target for some time so you can easily analyze your performance over there.                                                                                                                                                                

  • Your Website:                                                                                                                                                       This is like you have your own property or platform on which you can market your products in your own style.                                                                                                               

  • Content Marketing:                                                                                                                                                        Mainly target the audience through creating, publishing, and distributing content for a targeted audience online. Sometimes its impact is very large because visual things have more impact on the audience.                                                                                                         


  • Email Marketing:                                                                                                                                                       This way of online marketing is good enough for those who really interested in your products and items.                                                                      

For each type of channel, one should expect a  particular target and key execution marker. For instance:

"Like increasing in the traffic by some% till June 2020"

"Add 500 new endorsers of our email pamphlet every month and convert in any event 20 of them into paying clients"

"Create 200 new leads from Social Media channel publicizing in the following 30 days"

This is how you can achieve your action plan for digital marketing.

4. Design and Plan Your action:


You should set out precisely what you will do – every day, every week, and every month. Ensure that these activities are reasonable and sensible so you don't get overpowered. 

5. Implementation As per The Plan:


One should implement the strategy whatever you made from last some days or months. This is a very important part of the action plan of your digital campaign for the product.


6. Monitor Your Results and KPI:


It is critical to intently screen and measures your outcomes, so you have to settle on precisely how you will do that. For instance, site traffic can be followed through Google Analytics, or your email promoting may be followed through your autoresponder administration (for example GetResponse, Aweber, Active Campaign, Drip, MailChimp).


The work doesn't stop after you've planned and executed your advanced advertising procedure. The following stage is one of the most significant: breaking down the outcomes. The examination has transformed into a basic column for effectively advancing computerized advertising execution and spending. 

We need to quantify each activity utilizing KPIs to make sense of in the event that we earned the ROI we anticipated. Estimating the viability of the techniques and exercises we actualized in our computerized showcasing will enable us to address what doesn't work to accomplish the objectives we set. 

Ensure you have a compelling ongoing information representation framework. The advanced world advances quickly, so you should be watching out consistently to recognize openings and the opportunity to get better in a moment. 

Remember these means while making your advanced promoting plan and don't leave anything to risk; it's your most noteworthy for in case you're hoping to situate yourself and lift your essence in the computerized space. 

In like manner, remember that innovation can transform into your most noteworthy partner to make customized, robotized, and eventually, effectively promoting efforts. As the assignment gets confounded, the new devices out there let you disentangle your work and lift your exhibition.


Conclusion


After this whole action plan or structured way of digital marketing of a particular your business or product, you can easily run your digital marketing campaign. It is not confirmed that you get your needs for the very first time Because Digital Marketing is very field and very deep like the sea of marketing. 

What digital skills do my marketing team need to excel?


Digital Skills



When you want to excel in the digital marketing field there is a lot of things which you need to take care of. One business that has a boom on the internet is not just an easy thing or one day match in cricket. These are the thing which has so much time consuming over the internet indexed by bots, competition on keywords, ranking too. There are a lot of strategies that have to be tackled by the digital marketing team of any business. One Business want to be viral over the internet then they have a good and perfect digital marketing expert team. Also, they have the right skills but we are not going to talk about the skills much Before that they should have these following qualities.


1. Be Creative:


                       The team of any business which works on this online marketing domain. they have to be creative. This one isn't simple yet in the present computerized world, you need to stick out and be innovative. Be it an internet-based life promotion, Content and so on. On the off chance that there is imagination or attempt to figure out how to be innovative, you can stick out


2. Story Teller:


                    Storytelling is one of the best skills one should have to excel their career in the digital marketing domain. Storytelling empowers advertisers to build up a more profound association with the crowd. It is a principal human encounter that joins individuals and drives more grounded further associations. From the most punctual written history, narrating was a strategy utilized by mountain men to impart, instruct, share, and associate.


3. Communication:


                              Communication as we know all its very important skills because if the person has very good communication skills then one can handle the situation.
Doing Digital advertising is a certain something yet how to impart or disclose to your group or your customer in the least complex structure is additionally another ability.


4. Use of right tool to save money and time:

                                                                                   Set Clear goals with an effective vision of what you want to achieve from the marketing your business. You get what you need. If you stuck just reach out to professionals to get overcome that. With time One should learn about the emerging trends in Digital Marketing. According to your needs, choose social networks wisely.


5. Be very Dermines for the problems:

                                                                            Always be ready to tackle the upcoming problems in the project of whatever you doing to get your need as overcome of your work. You should have Plan B or Plan C for failing in the mission of digital marketing.


6. Hard Working Attitude:


Clearly, you need this in many professions. However, in case you're accomplishing something like third party referencing, you will never well except if you need to buckle down. It's disappointing and repetitive work on occasion.
When advertising comes up short, it very well may be incredibly hard to begin once again. You will experience heaps of barriers in some structure or another so it's basic to continue attempting and not surrender.             


7. Ability to Multitask:

                                              As a digital marketer, you need to do sometime multitask at the same time, so one should ready for that. Do research wor related to the upcoming contents, make reports, research-related data.

As I tell all the above-written skills, they are not compulsory but having those skills mean one can easily excel in their career in the digital marketing field.
Now I am going to list down some minimum skills one should have to excel in their career in digital marketing


1. Data Analysis:

         
                           Data analysis is nothing but having the idea of data, what data say about the trends, insights of data, get to know actually what is going on. Data Analytics alludes to the utilization of utilitarian systems and present-day programming to gather and process broad assortments of information from different online associations of your objective market.      


2. SEO and SEM Skills:


                                    Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are the techniques answerable for directing people to your site. A more profound comprehension of it means better execution of your promoting systems. These skills make the person very knowledgeable that how o get traffic to your websites.       


3. CRM Skills:


                       Custom Relationship Management is very important to make your relationship with client very deeper. Client Relationship Management includes procedures you can use to screen and amplify client experience. By understanding client associations and experience, you can interface with them on an individual and enthusiastic level toward improving your business.                                          

4. Mobile Marketing Skills:


                                           As we know that, in this era everyone having the smartphone in their pocket so they can easily access anything they want. One should take advantage of this opportunity by having these MMS           


5. Social Media Knowledge:


                                             We all very aware of the Power of social media in this modern world. So if one has the knowledge of how to use or choose the social media platform to advertise the products to get maximum advantage. Different platforms having many features or ways to get engaged by the customer so that products and businesses can easily be reached to people or clients.     

6. Having the basic idea of Web Designing: 

       
                                                                    In spite of the fact that further developed programming abilities are absolutely useful, I figure all SEO experts ought to in any event know essential HTML.
Coding shows you how to think intelligently and improves your critical thinking aptitudes.
Regardless of whether you never get an opportunity to code you will be better prepared to thoroughly consider issues.     


7. Analytics:

                          Analytics is a very important part of any digital marketing campaign in any business or product because after doing the data analysis one should have the idea of analytics or future possibilities of their campaigns.


Conclusion


As we know that there is nothing in this world that one can't do, digital marketing is a very interesting thing. You just need to learn these skills or at least having the idea so one can easily excel in their career in the digital marketing field. Following these points, you can become a medium novice in the field of the digital marketing field.                                 

All About Cloud Computing

Cloud Computing




In the future of the technology, Cloud computing will be creating a very big boom in the technical market.

These days, the entirety of the inheritance frameworks are being moved to the cloud stage and the interest for Cloud Solution Architects are expanding step by step.

In future, all web or portable applications will be accessible on the cloud. The worldwide market size of Cloud Computing will reach US$182,300 million by 2024, from US$36700 million of every 2019

‘I don’t need a hard disk in my computer if I can get to the server faster … carrying around these non-connected computers is byzantine by comparison.’ – Steve Jobs, Former CEO of Apple

Definition of Cloud Computing:


Cloud Info


It is the use of remote server on the internet to store, manage and process data rather than a local server on your personal computer. In the other words we can say that Cloud Computing is when you use a computer/server which is provided to you by someone else.


How does Cloud work-


To understand the workings of a cloud system, we can divide it into two sections: the back and front end. They are interconnected to each other through a network, Internet. The front end is the side of the computer client. The back end is ‘the cloud’ section of the system. The front end consists of the client’s computer. Additionally the application basic to get to the distributed computing framework. Toward the back of the cloud innovation framework, there are different PCs, servers and information stockpiling frameworks that make up the cloud.


Companies who is provided Cloud-


Cloud computing can provided by many of the companies, but we can mention only some companies. Cloud computing can be divided into three terms-

· (SaaS) Software as a service- Microsoft 365

· PaaS) Platform as a Service- salesforce.com

· (IaaS) Infrastructure as a Service-Rackspace.


Bit of leeway of Cloud Computing-


Pay-per-utilize Model:
You just need to pay for the administrations you use, and that's it!



Effectively Scalable: It is anything but difficult to scale here and there or turn it off according to clients' needs.



24 Hours Availability: It is constantly on the web! There is no such time that you can't utilize your cloud administration; you can utilize it at whatever point you need.


Security:
Cloud registering offers stunning information security.


Effectively Manageable: You just need to pay membership charges; all upkeep, up-degree and conveyance of administrations are totally kept up by the Cloud Provider.

What is Digital Property in E-Marketing?

This topic looks strange but its always in your pocket thing. We are going to see the assets or digital property in e-marketing. Before we are going to dive into the digital property. Let's understand the E-Marketing first.


E-Marketing is Electronic marketing of any products over the internet, sending emails, via media, through this, it is possible to connect business to customers. E-Marketing is also known as Online marketing or Digital marketing or Internet marketing.

Digtal Property


Digital property in E-Marketing is nothing but the digital assets which are required to make your content to be viral. And if you want to be trend then these are all things depend on your assets or digital property. Digital Property is the things on which the whole campaign depends on, the budget of a particular company invest to fulfill the requirement of a digital campaign of the digital property in E-marketing.

Dissimilar to the printed version promoting resources, Digital marketing property should be responsive in nature for example they should be good with different gadgets. Content showcasing resources are spread over the web over the different channels to advance a business. Here are the absolute most well-known substance advertising resources that advertisers use.


There are some of the Digital Property which used in E-marketing given below:

1. E-mail Template:

                           
 Likely the most troublesome advanced advertising resource for pitch. On the off chance that you are getting a 10% answer rate in your email crusades, see yourself as fortunate. The significance of email advertising shows when you see computerized promoting courses concentrating just on email showcasing. Substance and plan savvy there are a few segments of the mail that are considered. The headline, the title of the email, body content, inspire, all have a significant influence to get an email opened by the recipient and answer. As the client base is on the cell phone responsiveness of an email is an absolute necessity.


2. Video:

     
 First page Videos, instructional exercise recordings are an extraordinary method to draw the attention crowd. Individuals like to think about the item or administration and they love a video of several minutes that reveals to them everything. Presently, it's up to you how you set up the substance in brief's video to clarify the significant stuff.

Regardless of which substance promoting resource, you intend to pick, however, don't contribute the cash, contribute some an opportunity to design out and make the best advertising resources in any case, the 1/fourth offer will be squandered.


3. News Letter:

                 
  It is a printed or electronic report containing news worried about the exercises of a business or an association that is sent to its individuals, clients, workers or different endorsers. Pamphlets, for the most part, contain one principle subject important to its beneficiaries.


4. Brochures:

                 
 Flyers, leaflets, or any duplicate that quickly depicts your business/administrations/items in a literary and pictorial structure are named as Brochures. Regardless of whether you need your printed version leaflets printed, they need to experience an advanced creation stage. Until that stage, the handout is your computerized market resource. Be that as it may, in contrast to your printed copy of the benefit, its computerized variant contains social sharing catches and they are hyperlinked to their internet based life pages.

5. Landing Page:

                         
 This is your first impression page just like interviews for a person. The first impression is the last impression, here landing page is the first impression to your customers. One of the most important digital properties in digital marketing.